The remarkable dominance of Patanjali
Who had ever wondered that “Yoga Guru” Baba Ramdev would come up with such a brand which would create history? It is a matter of only a few years and the progress of the company seems to keep on climbing up. The turnover of Patanjali was around 5000 crores this year and he has already set up target for the next year turnover. Patanjali has plans to launch more dairy products and enter cattle field market. Ramdev is aiming to simply double the turnover of 10,000 crores next year. Ramdev is an inspiration for several entrepreneurs and he is one of the most successful ones. The way he has dominated and caught hold of the Indian market is quite appreciable. It is quite difficult to exist and make your presence noticeable in the audience where the market has stiff competition from various Multinational companies. He emerged where there was an alarming need for more home brands to give stiff competition to all the MNCs. When Ramdev launched Patanjali no one had actu...